Despite Snowstorms, U.S. Retail Sales Grew 0.3% in February.

Electronics up 3.7% and  restaurants up 0.9%.  Now these are not the best percentages, but remember they are averages.  So some retailers were likely up 2%,4% or 4 % or more!  And this was during snowstorms.

Clubs usually do better than retail so you should be holding your club to 5% from January. If not it is time to review your pricing, packaging, and promotions.

Now, if you are in the snow belt, it is time to start planning how you will pro act to next year’s snow storms. Do not let snow slow your progress.  You have all heard of the Chinese word that means both opportunity and threat.  Whether snow is an opportunity or a threat to your club depends on how you respond.  So…how might you respond to a snow storm to turn it to your advantage?  Think! Innovate!

Club is closed due to Snow! Today’s workout is shoveling your neighbor’s sidewalk.  Our club will tally the miles of side walks shoveled.  Or let’s shovel the schools’ sidewalks for safe walking.  Let’s do it as a club!  What is your idea for serving your community during the snow? Winter Carnival? Buy a membership on line before noon while its snowing, and it’s free if we get over eight inches of snow. What are your ideas?

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